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AAA Annual Conference 2019

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8:30am MDT

1.4 Special Topic - Can Data Drive Consumer Insights? Plaza Ballroom CSteve Edwards

10:30am MDT

Keynote: Make Advertisting Matter: The Xandr Story Plaza Ballroom CChristina Beaumier

1:00pm MDT

2.4 Special Topic - Advertising's People Problem: A View from Four Continents Plaza Ballroom CPadmini Patwardhan

2:45pm MDT

3.4 Special Topic - Art or Science? The Challenge of Teaching Media Planning in 2019 Plaza Ballroom CJanet Rose

5:15pm MDT

AAA Members' Meeting Plaza Ballroom C

6:30pm MDT

President's Reception Plaza Ballroom C

8:30am MDT

4.4 Special Topic - Teaching Creativity in The Age of Artificial Intelligence and Data Stream Plaza Ballroom CSabrina Habib

11:00am MDT

5.4 Special Topic - From Nike to Pepsi: Best and Worst Practices in Brand Activism Research and Teaching Plaza Ballroom CSara Champlin

2:00pm MDT

6.4 Special Topic - The Rise of Multitasking Consumer: Why Using Media and Devices at the Same Time is Relevant to Advertising Plaza Ballroom CAnastasia Kononova

3:45pm MDT

How to Be a Better Reviewer and Why You Should Care Plaza Ballroom CCharles R. Taylor • Marla Stafford • Russell N. Laczniak • Eric Haley

8:30am MDT

7.4 Special Topic - The Role of Artificial Intelligence (AI) in Advertising Plaza Ballroom CHarsha Gangadharbatla

10:15am MDT

8.4 Special Topic - Social Media Fatigue and the Advertising Industry: How are Consumers, Clients, and Content Creators Dealing with the Pressure to be Constantly Connected? Plaza Ballroom C